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  Cierra Jackson

CJPC Queen Consulting
​ Case Study

Introduction

Over the Cierra Jackson Consulting has served Beauty Queens as they prepare for their respective competitions. However, over the past few years, Cierra Jackson Consulting has began serving Queens through Queen Consulting by helping currently reigning Queens plan their reign and  supporting them with valuable opportunity and public figure information, accountability check-ins and most importantly strategy sessions to ensure the client has the most successful year possible in her year of service. 

Detailed below, you will see highlighted the services requested by a pageant organization's director for their Queens & one specific Queen's results of working with Cierra Jackson Consulting. 
The success for the client and organization are as follows:

The Challenge

This organization had the following goals:
  • Increase Engagement & Followers
  • Visual & Physical Examples of Global Expansion
  • Brand Awareness + Outreach + Public Relations​​
The Queen had the following goals:
As a first time title holder, this Queen needed support:
  • planning out her year,
  • knowing what to expect during her year, and,
  • knowing how to implement her personal platform and business into her year of service.
CJC also had goals for the Queen &  organization to:
  • Build a Strong Personal Brand
  • Set Specific Goals & Achieve Them
  • Set some "reach goals" that require representatives to stretch their ideas and aspirations to achieve something greater than they imagined 

The Results


Testimonial from Cierra Thompson

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She [Cierra Jackson] is excellence defined."
- Cierra Thompson

Owner of Let the World Cie Productions & June's Academy of Ballet
Co-Executive Director of the Miss Black International Ambassador Pageant
"Thank you so much to Ms. Jackson for forging  amazing press connections with our organization like those with Pageantry Now & [Beauty Unleashed Magazine]. The press interviews she has curated have been amazing!

The visual press assets to accompany the interviews she created for us look amazing, as well.  I am so grateful to have these talking points and interview preparations for future press and networking opportunities! 

Her 1-on-1 followup internal documents after strategic consulting sessions are so thorough and professional! We are so grateful for her genuine support. I do not take it lightly as we collaborated to propel our organizations to greater heights .

We are so thankful  for her support, patience, and thoroughness. She is excellence defined."

- Cierra Thompson
Owner of Let the World Cie Productions & June's Academy of Ballet
Co-Executive Director of the Miss Black International Ambassador Pageant
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Testimonial from Erica Lawrence

"A lesson I learned as an International Queen, was to plan out your reign & finish what you start. At the beginning of my reign, I planned out everything I wanted to accomplish in a year because we had some sound advice from the previous Queens that the year goes by really quickly. I had an opportunity to meet with Cierra Jackson from Cierra Jackson Consulting. She helped me list out everything I wanted to accomplish. And guess what? I did it. I did everything on my list and I am ready to crown my successor."

- Erica Lawrence
2022-2023 Ms. Black International Ambassador
Please play this video full screen by selecting the arrows in the bottom right corner of the video once it starts playing.
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Erica's Testimonial Video

Erica's Video Caption:
My 4th & final lesson learned as an   
@mbiapageant Queen - Plan your reign & finish what you start! 👑✨Thank you @cierrajacksonpageantconsulting for working with me throughout my reign and ensuring I was successful! 🫶🏽

Community Partnerships, Global Expansion & Team Member Development

View this post on Instagram

A post shared by Miss Black International AM (@mbiapageant)

By working in 1-on-1 consulting sessions with representatives of the organization, Cierra Jackson Consulting was able to teach representatives new to their roles and the industry, how to maximize their local and global impact. This was especially seen in the personal community connections this organization's representative, Erica Lawrence, was able to make, by curating her own service connections and planning her solo trip to Malaga, Spain. She became the first representative in her role to ever travel to Spain and promote her community initiative of cancer prevention and awareness with her platform, The Heal Initiative. 
View this post on Instagram

A post shared by Ms. Black International Ambassador (@_ericaashley_)

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Note: The above "Cancer Conversation" graphics were not created by CJC. The graphics above are strictly being utilized to share the effects of 1-on-1 consulting calls on the client's representative and how CJC was able to help guide the representative of the organization into maximizing her platform and creating meaningful self-made content, a skill that she can utilize long after her year of service within the organization.

Media Training & Talking Points

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Led by Cierra Jackson Consulting, Media Training done in either a group, 1-on-1 or in a virtual session, allows the client to learn, practice and perfect their media skills. Media trainings help break down the formula for building a great brand to present in any interview room, as well as, the structure of how to answer a question. 

​The skills gained in media training sessions are transferable to practically any interview setting. Paired with the talking points below, Media training allows the client to present confidentially with a strong brand accompanying the missions they are planning to convey and the goals the aim to achieve. 
The picture to the left is taken in a group training and shared here for demonstrative purposes. However, this particular organization utilized 1-on-1 and virtual media training for its members.
The following talking points below are crafted in 1-on-1's with each client. Paired with media training, they guide and help teach the client and their representatives how to control an interview.  Talking points and their format differ from organizations to organization and from client to client depending on the brand of each organization or client and what key portions of their brand need to be highlighted.
Due to satisfactory results, Cierra Jackson Consulting was requested for a 2nd year by the pageant director to create talking points and provide media training for the organization & its representatives for the following year's 2022-2023 representatives. The talking points are included below.
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Press Placements & Media Alerts

Press Placements are strategically and meticulously garnered and scheduled for clients from pre-existing  press relationships CJC has secured within the media. Each press placement brings the client to a broader audience and helps elevate the client's current brand while pushing the client's brand forward towards the direction they desire their future brand to be.
 
All Press Placements garnered by Cierra Jackson Consulting are accompanied by a custom press alert, as seen below, graphically designed by CJC.
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There were also Interviews & Preparation curated
​for all the Ambassadors of the Organization

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2023 Interviews

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Social Media Assessment

Cierra Jackson Consulting offers Social Media Assessments in every custom package of our clients. Our Social Media Assessments focus, firstly, on identifying and encouraging removal of any posts that do not align with the organization's brand or the brand the organization is trying to create. Next, CJC helps the organization brainstorm, locate pre-existing content and plan new content that is more in line with brand direction the organization desires to move towards. Lastly, CJC helps plan the flow of content so when the target audience views the content it looks streamlined and organized. This in turn increases engagement with the social media page, as viewers want to spend more time on the page, due to it's organization and new, appealing aesthetic. 

Though CJC does not create social media content, in exception to media alerts, CJC does consult and advise one's organization on building the skills to master and streamline their content, so they have the tools to create the content themselves and the longevity to keep creating that content long after working with Cierra Jackson Consulting.
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Before

To the left is an example of what the organization's IG page looked like prior to working with CJC.  Our main goals were to  enhance and improve the Aesthetic, Engagement, and the Visual Assets of the page.

After

To the right, you will see the improvements, chiefly of the aesthetic, engagement and visual assets. CJC was able to advise how to improve the flow of content by helping group pre-created content in the far right column that gave the grid view of the profile for fluidity. Additionally, CJC was also able to help create a system for alternating content that still allowed the brand colors to stand out while making space for unbranded community content. ​
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Closing Note

In conclusion, whether you are directing reigning Queens or especially if you are a reigning Queen, Queen Consulting from Cierra Jackson Consulting can help you take control of your reign, achieve your goals, and stretch yourselves beyond what you thought you could achieve. If you feel Queen Consulting would be a great fit for you, click the button below to sign up today. 
Sign Up For Queen Consulting Here
  • Home
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